ATLAS GENIUS "when it was now"
according to allmuisc these guys are Aussies...never heard of 'em!
this one is their debut set.
mainly alt/pop sounds happening here, tracks for the most part are
okay but each song tends to drag on with too much
repeatition towards the end(last 45secs), which lets them down
for my part, apart from that small glitch, they are reasonably good
songs,,just wish the songs were a bit shorter then it would probably be on my
purchase list for 2013,but not now!
from the album:
live on "kimmel"
first came to attention with "Trojans," and it's easy to hear why this song -- which the band recorded in their own studio -- became a hit: it's glossy but earnest, pairing a familiar-sounding melody with subtly changing guitars and keyboards that weave in and out between Keith Jeffery
's vocals. "Trojans" is also the best song on Atlas Genius
' full-length debut When It Was Now
, largely because its songwriting is so direct and intimate. That strength sets them apart from many of their contemporaries, who helped make the mix of chugging guitars and sparkling synths nigh-on ubiquitous by the time When It Was Now
arrived. At times, the band's fondness for keyboards suggests a more macho Phoenix
or a less arty Gotye
, but the anthemic, heartfelt thrust to songs such as "If So" and the title track puts them closer to Kings of Leon
or even the Killers
(minus the fanciful tangents that band takes). There might even be some arena rock deep in their music's DNA; the chorus on the prior single "Through the Glass" could easily fill a stadium. While Atlas Genius
throw in a few musical twists here and there, like the bubbly synth intro to "On a Day," their focus is on getting their songs across in the biggest way possible. When the writing doesn't match the standard set by the strongest songs, the album lags a little, and sometimes it's hard to tell whether Atlas Genius
is a stylish band with a heartfelt undercurrent or a straightforward one gussied up with fashionable sonics. Either way, When It Was Now
is a solid debut that proves "Trojans" wasn't a fluke.
"allmusic" band bio:
Another example of how influential blogs can be in a band's career, sharp-edged Australian indie rockers Atlas Genius
experienced a massive surge in their popularity when their song "Trojans" was featured by the site Neon Gold, resulting in offers from record labels and over 45,000 downloads in the U.S. alone before they even signed a deal. Hailing from Adelaide, South Australia, Atlas Genius
were the brainchild of the Jeffrey
brothers -- vocalist/guitarist Keith
, bassist Steven
, and drummer Michael
-- and their English friend, keyboardist Darren Sell
. The Jeffreys
were raised in a musical family; their father came from an engineering background, and he and the boys' mother were both big Beatles
fans and encouraged them to form a band of their own. Starting in 2009, for two years Atlas Genius
built their own studio and worked as a cover band to pay the bills. After completing the studio, they began recording in earnest, with "Trojans" becoming the first song they recorded. After the song was distributed online in May 2011, the blog Neon Gold featured it, and the response from fans and the music industry generated buzz around Atlas Genius
. After airplay on MTV's 120 Minutes
and Sirius XM's Alt Nation channel, the band visited the U.S. in early 2012 to decide on a label. By the time Atlas Genius
signed with Warner Bros. Records, the band was a trio consisting of Keith
and Michael Jeffrey
. The label released the group's debut EP, Through the Glass
, in June of that year. The band's debut album, When It Was Now
, was also recorded in their own studio and was released in early 2013.